Pokemon TCG fan page Poké Beach he completely secured the find. This is an internal video from The Pokémon Company that shows in unprecedented detail exactly how a Western Pokémon card is made, from their initial design to proofing and printing. And if you love these factory shots of mass-produced items, you’re in for a treat.
This internal video was apparently made for employees of both The Pokémon Company International and Millennium Print Group – the card maker of The Pokémon Company, which announced its intention to purchase earlier this year. My guess is it was filmed around 2017, considering the kits featured throughout the text are Sun moonUltra Prism and Forbidden Light. In the video, the company details the process of creating a new set of Pokémon cards, from textual lists of names and movements sent to them by Japanese card makers, to physical packets in human hands.
There is something unusual about seeing blank cards on a computer screen, with their attributes typed directly on the card. It seems like something that should only be possible by a wizard living in a volcano, and not by a diligent team checking each card for errors on their monitors. But it gets more and more impressive as the movie goes on.
These textured cards (always the easiest gifts for crappy fakes) are so intricately complicated to create! Each wave and line appears to be meticulously arranged on the computer, matching the direction and pattern to specific parts of each Pokémon’s body, then breaking it down over the rest of the card.
There are so many details and such insight into how the kit is translated and constructed for the English-speaking markets. Are countless there were versions of the Ultra Prism logo design, seen from the original sketch phase to the final packaging. You can see how many people are involved in each step, different voices interfere with messages asking for minor corrections, or how a given project might get OK from the majority but still be rejected by one department. Above you can see possible a list of rejected names before deciding on “Ultra Prism” although it looks heavily staged for a shot. Even so, we can all complain that we’ve never seen Ultra Galactic.
Then comes the print and oh boy it’s so satisfying to watch. Not only are the impossibly huge sheets of the rarest cards fed into giant slicing machines, but also the intricacy with which they are checked every step of the way. They even have a special little metal stick to measure the boundaries on the cards. (Certainly, anyone who lost a grade of 10 due to “centering” can only get mad.)
It even goes into details about cards with TCGO codes and how to check these QR codes. But unfortunately it does not come in why the hell are revealing if the package will be good to attract or not.
Unfortunately, the only thing he doesn’t reveal is how to choose the cards that make up the booster. It shows giant machines that do the job, but there’s no explanation for how it all works.
There are also tons of fun numbers. TCPi’s manufacturing facilities in Durham, North Carolina, produce 26.62 million cards per day on a 120-foot printing press that cost $ 8.5 million. In the meantime, 2.5 million packages are produced per day to put them. Well done considering there are 10 per pack.
Oh, and we must not forget to turn it on fully Raiders of the Lost Ark vibration of the warehouse where the packed cards are stored. Each of these larger boxes contains (from my observations) 72 packs of six reminder boxes. The camera moves to show that it’s only half of the warehouse. Estimating, I see about 2,000 of these larger boxes. For about $ 140 a booster, we’re looking at $ 120 million Pokemons cards. Jesus. Who else has an idea for a heist movie?
What a fantastic insight, and hopefully Nintendo and The Pokémon Company realize it’s worth staying online to promote their product.